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This novel model developed by Nodo measures the citizens’ feeling and experience on a daily basis. The score is built starting by the monitoring of the citizens’ interaction with the government as well as the citizens’ voice, in other words, what they think and feel about the administration and the actors in power.
This monitoring technique offers an innovative focus with indicators/ norms that allow the comparison of the performance and the main variables against other governments, administrations or moments in time.
It provides information that allows the construction of messages that improve the approval and positioning, but, above all, it allows building on the most important initiatives and expectations of the citizens and these are what add true value to the image and positioning of a government.